Biz Buzz - Business News, Northeast MS

Please Wait...

Biz Buzz - Business News, Northeast MS


Is “premium” the new “deluxe” in restaurants?

By | September 19, 2012
  • Bobby King

    The difference between “deluxe” and “premium”? About 2 bucks.

    • Ha! It’s all in the marketing, right?

      • Carlie, you are right, marketing. Premium sounds better than deluxe. Deluxe sounds fattening. Premium sounds like superior ingredients.