Biz Buzz - Business News, Northeast MS

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Biz Buzz - Business News, Northeast MS


Is “premium” the new “deluxe” in restaurants?

By | September 19, 2012
3 Comments
  • author avatar
    Bobby King 6 years ago Reply

    The difference between “deluxe” and “premium”? About 2 bucks.

    • author avatar

      Ha! It’s all in the marketing, right?

      • author avatar
        Adam Sudduth 6 years ago Reply

        Carlie, you are right, marketing. Premium sounds better than deluxe. Deluxe sounds fattening. Premium sounds like superior ingredients.

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